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NA-KD FLOW
Co-creation of visual identity and tone of voice for Na-kd Flow, Na-kd's activewear line.
For the launch campaign, we translated the concept "activewear that moves with you". We chose to publish the images completely unretouched and the campaign got picked up by international media and was featured in Vogue Germany.
branding. creative direction.
Desktop landing page

Desktop landing page

IG Stories

Concept and art direction
Photography and video: Peter Gehrke
Production: Emma Lennartzon, Isabell Ejdeholm, Jenny Schaub
Webdesign: Andrea Malanski
Motion graphic design: Amanda Odina
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